Facebook Pages The InsiderGuide to Viral Marketing.pdf


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“Is Facebook becoming the social operating system of the Internet, poised to support a whole
new generation of businesses?...Wharton's Fader sees Facebook commanding a mass market in
a way traditional forms of media no longer do. ‘Even TV does not have the same level of
engagement. Right now, Facebook is unique.’” – Forbes

Presence
Facebook Pages, which launched in November 2007, allow local businesses, sports teams,
artists, films, brands, public figures, non-profits and other business organizations to have a
presence on Facebook. Users can add themselves to your Facebook Page as fans, write on your
Wall, purchase products, learn about special promotions, upload photos, and join other users in
discussion groups. You can send Updates to all your fans whenever you like. And you can add
applications to your Page and engage Facebook users with videos, notes, links, Flash content,
and more.

Facebook Pages
The Insider’s Guide to Viral Marketing

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