It's All In The List.pdf


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It’s  All  in  the  List  

iContact  (www.icontact.com) ................................................................................................................ 24  
Building  Your  Email  List:  Getting  People  to  Join ........................................................................................ 26  
What  are  the  Advantages  of  Freebies?.................................................................................................. 26  
What  Freebies  Do  I  Give  Away?............................................................................................................. 27  
How  to  Set  Up  Your  List  and  Freebies.................................................................................................... 28  
Writing  a  Newsletter  Clients  Love ............................................................................................................. 30  
Getting  Permission................................................................................................................................. 30  
Create  Valuable  Content........................................................................................................................ 31  
A  Preview  Pane ...................................................................................................................................... 32  
Write  Interesting  Subject  Lines.............................................................................................................. 32  
Researching  on  Your  Topic..................................................................................................................... 33  
Choose  the  Right  Title............................................................................................................................ 33  
Be  Brief  and  Concise .............................................................................................................................. 33  
Impress  your  Subscribers  with  Facts...................................................................................................... 34  
Polish  Your  Newsletter .......................................................................................................................... 34  
How  to  Make  Great  Freebies  for  Your  Clients ........................................................................................... 35  
Interesting  Articles................................................................................................................................. 35  
Writing  Effective  Announcements......................................................................................................... 36  
Giving  Away  an  Audio  or  Video.............................................................................................................. 36  
How  to  Monetize  Your  List ........................................................................................................................ 39  
Promote  Your  Products.......................................................................................................................... 39  
Promote  Other  Products........................................................................................................................ 39  
Promote  a  Website ................................................................................................................................ 40  
Sell  a  Website  or  a  Domain.................................................................................................................... 40  
10  Ways  to  Build  Your  Email  List................................................................................................................ 41  
Continue  Adding  Contacts  to  Your  List .................................................................................................. 41  
A  Third  Wheel ........................................................................................................................................ 41  
Use  a  Webinar ....................................................................................................................................... 42  
Work  With  Others.................................................................................................................................. 42  
Buy,  then  Register.................................................................................................................................. 42  
Trade  Fairs  and  Exhibits ......................................................................................................................... 43  
Target  Specific  Audiences ...................................................................................................................... 43  
 

H o w   t o   S t a r t   a n d   B u i l d   a   H i g h l y -­‐ R e s p o n s i v e   E m a i l   L i s t  

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