Resume Margot Champavere .pdf

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+852 5239 5532

Margot Champavere

Email :

Based in Hong Kong but willing to relocate

Address :
2-4 Elgin Street, Central, Hong Kong

2010 – 2014:


EM LYON Business School,

Master of Science in Management, specialty in
Business Administration

University of Economics of Prague,
Exchange program

2008 – 2010:

Lycée Alexandre Dumas

2 years in higher education leading to competitive
entrance exam to enter a Business School

French: Mother tongue

Global vision

English: Bilingual

Interpersonal Skills

Spanish: Up. Intermediate


Adobe Suite: beginner

Encourage action

Microsoft Office: daily use


Salesforce, Mixpanel: daily use


Professional Experiences

HANDY – Tourism, Tech & Advertising Startup – Advertising & Business Development Associate – Hong Kong
handy is the first tech company that provide a comprehensive smartphone solution for the hospitality industry in HK & Singapore
I assist the CCO & CEO into taking handy to the next level on the hospitality & advertising businesses



Coordination with advertising teams in HK, Singapore and London to create handy advertising offer
In charge of several proposals to CEO with reach, impressions, CTR & pricing for handy advertising platform
In charge of decks for potential clients + campaign reports (Cartier, Vacheron Constantin, Lane Crawford, Hugo Boss)
using Mixpanel, CMS, Google Analytics
In charge of weekly reports to CEO (meetings of the week, closed deal, revenue)
Coordination with hospitality team overseas to launch handy in Europe (London, Paris, Istanbul – 15K hotel rooms)
In charge of creating material to help selling handy (decks, research, data) + hotel contracts process
Coordination with overseas team to keep the big picture of the business (Salesforce usage, closely work with operation)

CASETIFY – E-commerce & Tech Startup – Business Development Associate, France & APAC – Hong Kong


Casetify is the first social design platform that turns your Instagram photos into phone cases and Apple Watch bands


Responsible for the development of the French & Hong Kong Market
Market research + set up of an action plan to grow sales in France
Strategic partnerships with brands: French concept-store Colette (HK$100K WS, +4K followers on FB & IG), Zalora
Reach out to press & Influencers to grow brand awareness: 500, 40% response rate, features in Grazia, Hypebeast,
Biba, Trends Periodical)
Results: sales x 6 in July 2015 compared with July 2014 (France)



In charge of the World first phone case exhibition at Kapok, PMQ, Sheung Wan
Financial monitoring: Budget forecast and follow-up (HK$ 100K), after operation analysis (+ HK$ 45,000 sales)
Construction monitoring: bid request for an architecture agency, briefing, follow-up
Launch Party: convinced Big Fernand restaurant and Mumm Champagne to sponsor our event


SMCP Asia (Sandro,Maje,Claudie Pierlot) – Fashion Luxury Brand – Business Development – Hong Kong


6 months internship reporting to the Business Development Director to establish SMCP stores in Asia





Participation to the Development Plan of SMCP Asia 2015-2019: 30 openings in China, 10 in Hong Kong, 5 in Macau
Financial Forecast for stores openings
Worked closely with the Financial Team to prepare hypothetical stores opening P&Ls
Evaluation with the headquarters in Paris to assess if the project is financially feasible
Business / competitor analyses to evaluate new opportunities
Finding out where other brands are establishing (new cities, mall, districts)
Visit & observation of the functioning of malls to assess strategic spaces: Harbour City, Time Square, Lee Garden, SOGO

BBDO – Advertising Agency – Account Executive Junior – Paris
6 months internship for the client Mars Snackfood: M&M’s, Twix, Snickers



In charge of a 5’ Mars TV/banner commercial for a 1-year campaign
Client briefing translated into a creative briefing
Project Monitoring: presentation of the production agency, budget follow-up, presentation to the clients
Competitor Analyses
Weekly presentation to the Group Account Director of competitor ads, commercials and digital initiatives

- Member of the video association of EM Lyon: direction of TV
news twice a month (scenario, derush, edit)
- Production of a short movie during C.L.A.C festival in 2012
- Volunteer at “Les Restos du Coeur” charity in 2010

International Experiences:

London: 2 years in 1995
Rome: 4 years in 1996
Buenos Aires: 6 months internship in 2011
Prague: 6 months Exchange Program in 2013
Hong Kong: 2 years – currently living here

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