SACpublication2016A.pdf

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TELECOMS COMPETITION IN AFRICA & THE MIDDLE EAST:
Learnings from business analytics
Key facts and figures 2
73% / 37%
Mobile penetration exceeds100% in
72.7% of the markets in MENA,
compared to 36.7% in SSA.
31%
In 31% of Africa and the
Middle East markets, Internet
penetration is below 10%.
39%
In Africa and the Middle East,
nearly 2 out of 5 markets have
4 or more mobile operators.
6
There are still 6 markets in
Sub-Saharan Africa that have
only 1 mobile operator (*).
38%
In Africa and the Middle East, 38%
of the markets have an ARPU
below 4$.
39 / 49
About 80% of the 49 countries
in SSA should have exactly 2
mobile operators to find the
equilibrium.
69% / 51%
The Top 6 telecoms groups have
68.9% of total mobile subscribers in
SSA, and 50.7% in MENA.
9
There are 9 markets in SubSaharan Africa where the leader
has at least twice the challenger’s
market share.
Sources: GSMA, ITU, Strategy & Analytics Consulting analysis
Strategy & Analytics Consulting
(*) This includes the markets where a 2nd GSM license awarding
process has been opened, but commercial operations are still to start.
www.strategyanalytics.consulting
March 2016
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