SACpublication2016A.pdf


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TELECOMS COMPETITION IN AFRICA & THE MIDDLE EAST:
Learnings from business analytics

Key facts and figures 2

73% / 37%
Mobile penetration exceeds100% in
72.7% of the markets in MENA,
compared to 36.7% in SSA.

31%
In 31% of Africa and the
Middle East markets, Internet
penetration is below 10%.

39%
In Africa and the Middle East,
nearly 2 out of 5 markets have
4 or more mobile operators.

6
There are still 6 markets in
Sub-Saharan Africa that have
only 1 mobile operator (*).

38%
In Africa and the Middle East, 38%
of the markets have an ARPU
below 4$.

39 / 49
About 80% of the 49 countries
in SSA should have exactly 2
mobile operators to find the
equilibrium.

69% / 51%
The Top 6 telecoms groups have
68.9% of total mobile subscribers in
SSA, and 50.7% in MENA.

9
There are 9 markets in SubSaharan Africa where the leader
has at least twice the challenger’s
market share.

Sources: GSMA, ITU, Strategy & Analytics Consulting analysis

Strategy & Analytics Consulting

(*) This includes the markets where a 2nd GSM license awarding
process has been opened, but commercial operations are still to start.

www.strategyanalytics.consulting

March 2016

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