Digital Playbook Trade Associations .pdf

Aperçu du fichier PDF digital-playbook-trade-associations.pdf - page 10/23

Page 1 ... 8 9 101112 ... 23

Aperçu du document

Purpose: Provide news and event information related to the association and industry overall
Audience: Members and the public

Publicly available

Every association website offers a news section. This section might include association news, industry news, research notifications,
survey requests, industry event updates, and more.
To manage this section of the website properly, taxonomy is critical. You need to outline how you want your news published
and develop a proper taxonomy of topics and keywords to support it. News items are assigned to specific topics and associated
keywords to enable members to quickly find the news they are interested in and to surface news items quickly and easily through
website search.
In addition to news you add directly to the association website, you might also want to incorporate news feeds from other
locations via RSS or through search-based integrations.

The Ingeniux Digital Playbook // 10

Ce fichier a été mis en ligne par un utilisateur du site. Identifiant unique du document: 00416468.
⚠️  Signaler un contenu illicite
Pour plus d'informations sur notre politique de lutte contre la diffusion illicite de contenus protégés par droit d'auteur, consultez notre page dédiée.