Local Motors Lab Proposal Isabella I M .pdf



Nom original: Local Motors Lab Proposal- Isabella I-M.pdf
Titre: Local Motors Lab Proposal

Ce document au format PDF 1.3 a été généré par Keynote / Mac OS X 10.11.6 Quartz PDFContext, et a été envoyé sur fichier-pdf.fr le 04/03/2017 à 17:14, depuis l'adresse IP 90.127.x.x. La présente page de téléchargement du fichier a été vue 265 fois.
Taille du document: 990 Ko (16 pages).
Confidentialité: fichier public




Télécharger le fichier (PDF)










Aperçu du document


LOCAL MOTORS LAB
ISABELLA IGLESIAS-MUSACHIO

LM LAB CONCEPT

LM Lab Organisational Chart
Coaching & Infrastructure support
Director of
Operations
(Wolfgang)
LM USA LAB
Director

LM USA LAB
Team…

LM Berlin Lab
Director

Management

Strategic
Partnerships/
Sales
Member
Ambassador
Lead

Fab Lab Lead

Member
Ambassadors

Fab Lab
Technicians

Community
Manager
R+D/ Think
Tank Lead

Researchers

BUSINESS PLAN CANVAS

(See written proposal)

REVENUE STREAMS




MEMBER
SHIP
Coworking
Fablab





RESIDENCY
/ SPACE

EDUCATION /
TRAINING

Office Rental
Storage

Training
Consulting





EVENTS

R&D

Corporate
Tech.
Workshops
Tours

Project
Funding


CAFE

LOCAL MOTORS LAB COST VS. REVENUE STRUCTURE
COST STRUCTURE*
Build-Out/ Opening Costs:
Space Build-out- Construction/ renovation, IT/IS infrastructure, office & co-working
space equipment/furniture/ furnishings.
Fab Lab lab- Space build-out, equipment/ machines, consumables.
Cafe- Space build-out, kitchen equipment/ machines, furniture.
Online platform- IS/ Software development expertise.
Offline Platform- Launch Party/ Inauguration Event budget, mobile-event showcase
equipment/ furniture.
Marketing- Pre-Launch budget for Advertising/ PR/ Social Media outreach campaigns.
Retail- Initial inventory purchase of retail offerings.

Key Activity Costs (COGS):
Fab Lab lab- Equipment/ machines on-going maintenance, shop materials,
consumables.
Cafe- kitchen equipment/ machines on-going maintenance, materials, consumables.
Online platform- IS/ Software development on-going maintenance.
Offline Platform- On-going internal/ external events budget, catering budget.
Marketing- Post-Launch budget for on-going Advertising/ PR/ Social Media outreach
campaigns.
Retail- On-going stock of retail offerings.

REVENUE STREAMS
1. Co-Working Membership:
Daily/ Monthly rates
Flex/ Fixes desk options
2. Fab Lab Membership:
Daily/ Monthly/ Annual membership fee
Fab Lab fees- Individual machine cost/ hr
3. Residency:
Office Rental
3/ 6/ 12-month contract terms
4. Education (Fab Lab Training):
Individual equipment/ methodologies training program costs
Technical Consulting
5. Events:
Corporate Innovation workshops
Corporate group tours
Tech/ Start-up Events (hackathons, panel discussions, networking)

Resource Costs:

6. R+D Funding:
Government/ Educational/ Mittelstand Institutional Funding for R+D projects

Personnel costs- Management team, Member Ambassador team, Fab Lab Tech team,
R+D research team.

7. Retail

Build-out expertise- Contractors, architects, IT/ IS, electricians
Marketing/ Advertising/ PR/ Social Media expertise
Online platform- IS/ Software development expertise
HR/ Accounting expertise
Fixed Costs:
Space- rent, utilities, taxes, social charges, depreciation, amortization, royalties.
*As there are currently several costs that are still unknown, there may be more cost
areas not noted below.

8. Café

LOCAL MOTORS EBITDA SUMMARY
5 YR EBITDA ANALYSIS
YEAR 0
OPENING COSTS
OPERATING COSTS
REVENUE STREAMS

YEAR 1
€3,678,000
0
0

EBITDA =

YEAR 2 ('+5%)

€2,965,800.00
€3,123,040.00

€2,965,800.00
€3,123,040.00

YEAR 3
€2,965,800.00
€3,123,040.00

YEAR 4
€2,965,800.00
€3,123,040.00

YEAR 5
€2,965,800.00
€3,123,040.00

€157,240.00

(PLEASE SEE OPERATING COST AND REVENUE SHEETS FOR DETAILS)

PLEASE NOTE:

ALL OPENING AND OPERATING COSTS, AS WELL AS PROJECTED REVENUE, ARE APPROXIMATIONS BASED ON
COSTS AND REVENUE FROM SIMILAR ENTERPRISES IN DIFFERENT MARKETS. THE EXACT COSTS AND REVENUE
PROJECTIONS MUST BE TAILORED TO BERLIN MARKET AND LOCAL MOTORS FIXED COST FINANCIALS.

LAYOUT GROUND FLOOR

Storage

The ground floor showcases the most defining aspects of Local Motors. Here our
visitors can see our latest innovations being produced in our Micro-Factory, while
around the corner our resident makers are in the Fab Lab prototyping their newest
idea.
Members, guests, and locals all gather in our favourite place- our open-access
canteen and coffee bar.

LAYOUT 1ST FLOOR

The 1st floor holds an extension of the Fab Lab along with training rooms, our
Research and Development Think Tank, flexible and fixed co-working options and
conference rooms for our members, and the “Nest” where members can relax and
feel at home.

LAYOUT 2ND FLOOR

The 2nd floor opens up to our spacious and flexible events and conference
centre, a lounge and kitchen area, as well as additional co-working stations,
meeting rooms, and offices for rent.

LAYOUT 3RD FLOOR

The fourth floor houses our resident start-ups working on mobility and
transportation. Here we offer a variety of offices and working spaces for rent, along
with state of the art telepresence rooms and a private cafe/ bar lounge for our
residents.

LM LAB GANTT PLAN
PHASE
1
DEFINE SUCCESS
BUILDING MOMENTUM
GET FULLY OPERATIONAL
BUILD

January 2017

BUILD








Hire key management roles
On-boarding & training
Team-building & collective visioning
Market analysis/ benchmarking & focus-group research
Resident Co-Working & Fab Lab development strategy
Site build-out- operations & logistics planning
IT/IS Infrastructure development plan

Q1 objectives
LAUNCH

June
2017

September
2017

Q2 objectives

LM LAB GANTT PLAN
PHASE
2
DEFINE SUCCESS
BUILDING MOMENTUM
GET FULLY OPERATIONAL
BUILD

January 2017

Q1 objectives
LAUNCH

June
2017

September
2017

GET FULLY OPERATIONAL







Resident recruitment strategy
Community Building- Industry/ Academic/ Corporate Partnerships & Fab Lab sponsors
Site build-out & Fab Lab installation
Marketing/ Advertising campaign strategy
Member ambassador/ lab technician recruitment
New hire on-boarding & training

Q2 objectives

LM LAB GANTT PLAN
PHASE
3

DEFINE SUCCESS
BUILDING MOMENTUM
GET FULLY OPERATIONAL
BUILD

January 2016

Q1 objectives
LAUNCH

June
2017

BUILDING MOMENTUM









Community building- launch outreach/ promotion campaigns
Marketing/ PR campaign launch
Resident recruitment & application review
Accept first residents & members
Industry & corporate partnership building
Launch ‘sneak-peek’ meet-ups, events & fab lab training programs
Launch re-designed online platform & website
Finalise site build-out & fab lab installation

September
2017

Q2 objectives

LM LAB GANTT PLAN

DEFINE SUCCESS
BUILDING MOMENTUM
GET FULLY OPERATIONAL
BUILD

January 2016

Q1 objectives
LAUNCH

June
2017

DEFINE SUCCESS










Launch Party & Inauguration of Local Motors Lab!
Set expectations & objectives for 1st year w/ team
Community building- continue outreach/ promotion campaigns
Marketing/ PR campaign - ongoing
Resident recruitment & application review - ongoing
On-board first residents & members
Run first corporate innovation event
Release calendar of community events & fab lab training programs
Release first edition of newsletter & online platform content via blog

September
2017

Q2 objectives

Job Proposal: Pre/ Post Launch

LAUNCH

DEFINE SUCCESS
BUILDING MOMENTUM
GET FULLY OPERATIONAL

Q1 objectives

Q2 objectives

BUILD

January 2016

Role & Responsibilities: Pre-Launch








Define & Finalise Business Case w/ Director
of Ops
Drive recruitment of Lab management team
Drive on-boarding & collective visioning
Lead operational project management
delegation defined in Phases 1-3 to Launch
Keep team aligned on mission & vision/
company strategy during build-out/ opening
period
Ensure project deadlines are met to launch
according to set timeline

June 2017

September 2017

Role & Responsibilities: Post-Launch


Either Fab Lab Manager or R+D/ Think Tank
Manager

Note: In my next career step I would like to
develop my technical skills. As I’m also
(clearly) very interested in business
development, I would ideally help build the
Local Motors Lab until launch, and then take
on the position of Fab Lab manager, R+D
manager, or another technical position.
(Open for discussion)



Documents similaires


p g france cdi representant des ventes
conceptual building costs 1
lego dockingbay327 buildguide
finaledacybrochurecohort 2 en fr
business development intern mountain partners bangkok
bbc backdraft env


Sur le même sujet..