Resume RomaneRuffenachr 2018 .pdf

ROMANE RUFFENACH
◆

Master degree - Green Card holder

◆

◆ Seeking an entry level Marketing job ◆

EDUCATION

ABOUT
A

proactive,

efficient

and

analytical, Master Graduate with
experience in both Marketing and
Digital Marketing. Able to adapt
very quickly, is resourceful and
eager to meet new challenges.
With one experience in Femcare,
two in FMCG companies, three in
agencies and one in a startup.

2017-2018
2016-2017
2015-2018
2013-2015
2011-2013
2008-2011

PROFESSIONAL SKILLS


Market research



Packaging development



Product positioning



Brand Marketing (Mix)



Tracking & monitoring



Digital Marketing



Analytics interpretation



Product launch



Photoshop, MS Office



Nielsen



Fluent in French and

2018 – 6 months

Proactive



Collaborative



Innovative



Detail-oriented



Cross-functional

INTERESTS


Charity association, San
integration)

Drama class, Paris

Lycée Kléber, Competitive preparation for Business School,

Strasbourg

Lycée Fustel de Coulanges, High School diploma majored in

Mathematics & Science, graduated with honors, Strasbourg

Product Manager Assistant, Johnson & Johnson, Paris

new

product

cross

functionally

with

other

departments Succeeded in restoring MS gain 4 months in a
row after 1 year of decrease. Supervising the analytical tracking
of the results and the digital data.

Managing the competitive

watch for the brand and the market.
2017 – 4 months

Product

Manager

Assistant,

Jacquet-Brossard

(Limagrain

Group), Paris
Directed launch of new packaging for 60 products, managed
the relationships with 3 agencies, respected a very short timing
of 4 months to launch the packaging and teamed up with all
the other Marketing Product Managers for the launch of
2017 – 6 months

packaging that makes the brand win MS today.
Product Manager, Swiper (Startup), Paris

Supervised the challenging creation of the Marketing strategy
of the startup, referenced tens of times in articles for innovating
startup and Marketing strategy. Had huge responsibilities and,
committed a lot for its development.
2016 – 4 months

Press Agent Assistant, Pressario agency, Paris
Created endorsement campaigns with Social Media Influencers,
negotiated

new

partnerships

with

journalists

&

bloggers,

managed the resolution of two major press crisis.
2016 – 4 months

Advertising Junior Manager, Business agency, Paris
Managed

Francisco (Women


SKEMA Business School, Master’s Program, Lille

innovative

France (France’s vice


Program, Paris

one Manager. Working actively on the launch of a very

Handball in competition,
champion)

ISEG Marketing & Communication School, Marketing Master’s

Managing all the on and off-line Marketing strategy along with

PERSONAL SKILLS


UC Berkeley, Marketing Program Certificate, Berkeley

Nett brand, the French challenger on the tampon market

German

Insightful

specialized in Marketing, New-York City

EXPERIENCE - INTERNSHIPS

English, Business



Baruch College, MBA and Master, 1-year part-time MBA program

customer

relationships

supervised

4

advertising

campaign projects and created TV ads campaigns.
2013 – 1-month

Project Manager Assistant, Passe Muraille agency,
Developed innovating concepts for companies, dealt with
events of 300 people, fixed suppliers’ problems three days

CONTACT
E : ruffenachromane@gmail.com
M : +33 6 13 12 81 67
fr.linkedin.com/in/rruffenach
fb.me/romaneruffenach

before an event, met short deadlines with high constraints.
2012 – 1-month

Customer & Marketing Service Agent, Carlsberg, Copenhagen
Analyzed the cider market before positioning & launching one,
now ranked in the top three ciders in eastern Europe.

References available on request